Get more leads. Make more eCommerce sales. Only pay for prospects that click through to your website, nothing more. Target the audiences you want to sell more to. Increase the lifetime value of every new lead.
6 months from now your investment in Google Adwords for B2B can be the most impactful driver of growth for your business.
“B2B Google Ads ROAS that outperforms the 4 previous partners we worked with."We want to scale up our B2B Google Ads spend regularly, but maintain a high benchmark for our ROAS. Journey has been the only partner capable of achieving, and even beating, our paid ad goals.
Journey has proven itself to be the most valuable and profitable long term partner for our paid Google Ads investment.
Who is your B2B Google Ads agency right now?
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If you sell membrane filters for lab applications and either of those two scenarios sounds like you, A lot of money is certainly eaten up by people looking for pool filters and home water filters, not the membrane filters you sell.
There are subtleties your ads manager is missing, and it’s costing you money. We’ll show you where.
In most other agencies of this size, you’re assigned an account manager - a junior, high-turnover position with no involvement in your actual B2B Adwords strategy.
They’re a cost you pay for. But they don’t help you get more leads or make more eCommerce sales.
With Journey, you’ll always work the people planning and doing the hard work on your B2B Google ads strategy. You’ll never get passed down the line. It’s not the way we want to work, it’s not how we built this business.
1. We don’t want to work on projects that aren’t successful.
2. Our business growth depends on your success.
We don’t take on a huge list of Google ads B2B clients to expand our business. Our growth comes from yours.
That’s how you know you get our best.
You could try this with an employee in house.
And you could struggle with what to do when their performance continues to slip, and you know it will hurt morale to let them go.
Or you could choose to work with pros who are already experts in your industry. Don’t need training. Can show you exactly how Google ads for B2B works - the key pieces you’ve been missing or overpaying on.
But you have to do it fast for a couple reasons.
Let’s talk about the benefits to your business.
If you’re using B2B Adwords for sales leads generation, this gets you them. If it’s for eCommerce sales, it gets you them.
What do we know about this that other agencies don’t?
Unless you really understand the product, the space, and follow a process for eliminating unsuitable prospects, you’re going to spend the majority of your efforts attracting consumers, not businesses.
That’s how you find the prospects you actually want to work with.
We create a self-weeding garden - giving people as many opportunities as possible to disqualify themselves. You want them to disqualify themselves before they cost you money.
We take as much time putting up roadblocks for people who aren’t your customers as we do building shortcuts for people who are.
THAT’S the difference.
You want to reverse the poor return on ad spend (ROAS) your B2B Adwords account has seen over the last several months, or years.
You want to increase revenue for your business and reduce your overhead expenses.
This is how you do it.
Plus, maybe the best part, it won’t add any work to your plate.
