Insights and Strategies

What is B2B thought leadership? How do you write it? And how do you generate a ton of leads and revenue with it? Learn how to write, design, and review it.

Learn and understand your proposition of value and you’re already ahead of most of your B2B competitors.

Your B2B social media content doesn’t have to go viral to have a huge impact on your sales numbers, revenue, and take home pay. Here’s how to do it well, fast

This is step 2 in your B2B sales lead generating strategy. Learn what a permission asset is, how it generates leads, and how to create your first one.

How you make sure more leads identify themselves when they’re on your website, so you can turn them into lifelong customers.

How to find leads you’ve been missing on YouTube without a ton of effort or time. Turn your permission asset content into B2B videos in less than 2 hours.

This is where so many B2B brands fall flat - and where you’ll be an outlier. Learn the 8 elements of a B2B landing page that turns visitors into leads.

By sharing the full content of your permission asset or lead magnet on your blog, you’re going to generate a ton more B2B leads. Here’s how.

Read Pacific Book Review's editorial on 'Imposters on the Zoom!' and find out why this guide is essential for achieving excellence in B2B marketing.

Here’s the easiest walkthrough online or offline for B2B Google ads, B2B Facebook ads, and B2B LinkedIn ads.

We are proud to announce that our book, 'Imposters On The Zoom!', has been honored with the Literary Titan Gold Book Award.

Our newest book, 'Imposters On The Zoom!', co-authored with Journey’s CEO John Buie, has won the Silver Book Award from the Nonfiction Authors Association.

Our book, "Imposters on the Zoom!" by John Buie and Jason Hagerman, was named a finalist in Business: Sales at the 15th Annual International Book Awards.

How to easily use pre existing content to attract and identify leads who are in-market for your B2B products or services.

Our newest book, 'Imposters On The Zoom!,' earned an impeccable review from Literary Titan for its practical and actionable insights for B2B marketing.

Find out how 'Imposters On The Zoom!', named a top sales lead generation book by BookAuthority in 2024, can help boost your B2B marketing success.

Discover how ‘Imposters On The Zoom!,’ featured in Entrepreneur, helps B2B companies overcome market volatility and reduce dependency on key customers.

B2B case studies are powerful lead generating assets…as long as you do them right. Here’s how you can do this well, quickly.

Most B2Bs don’t nurture leads before or after a transaction. Follow the easy steps in this blog to make your lifetime customers even more valuable.

Create a buying guide. It’s one of the easiest ways to generate B2B leads. This blog shows you exactly how to do it so you can watch the leads roll in.

‘Imposters on the Zoom!’ has been named a finalist at the Readers’ Favorite Book Awards, highlighting the solutions it offers for B2B marketing and sales.

As a B2B marketing or sales leader, you know the challenges of generating quality leads, optimizing sales funnels, and retaining top talent.

Discover why OnlineBookClub.org applauds 'Imposters on the Zoom!' as a comprehensive guide to mastering B2B marketing and elevating business strategies.